MNU Launches New TV Ad: Real Talk

Publish date: Friday, May 17, 2019

Dear members,

As many of you are now aware, the Pallister government recently announced that the Concordia ED will be converted to an urgent care centre in late June. Many saw this move coming after they re-hired Dr. Peachey -- the health care consultant who wrote the original report advising closures and service consolidation -- to 'review' Phase II of the Pallister government's health care plan. This is a last-minute change of plans; up until Thursday, the Concordia ED was supposed to be converted to an extended care walk-in clinic.

They appear to be making up a new plan on the fly in an attempt to deflect criticism of their cuts ahead of a possible early provincial election.

We know nurses across the province continue to be incredibly frustrated by the Pallister government’s reckless approach to health care. This recent announcement is a half-measure, and adds to the confusion that’s been created. It doesn’t adequately address the needs of Manitoba’s patients, or the problems that nurses and other health care providers have repeatedly identified.

Converting Concordia to an urgent care still leaves northeast Winnipeg and the surrounding communities underserved, and won’t alleviate the pressure that’s been put on remaining Emergency Departments. We’re also concerned that there is not enough here to address the serious issues nurses have raised across the system, including the inability to provide adequate care because of increased patient volumes, short-staffing and excessive workload in many different programs, not just Emergency Departments.

Changing the plan this late in the process also creates real human resources challenges, as many nurses have already selected new positions in different areas. Once again nurses will be left scrambling while they try to hold the system together. It speaks to how poorly planned and rushed all of this has been right from the beginning.

And it doesn't stop there. Nurses across the city and province are facing increasing workload and overtime. The cuts are taking a toll on our members, and the public deserves to know.

I want you to know we are fighting for you, and we will advocate forcefully for your interests and your patients at every opportunity.

That's why today I am proud to show you a new TV ad that we are launching on social media this weekend, and on airwaves starting Monday.

Our ad is called Real Talk for good reason: we are calling out this government for its misleading claims about health care in Manitoba. The fact of the matter is that wait times are up, with all the cuts there's confusion about where to go, and Manitobans have fewer options for care.

More than ever before, nurses are worried that someday, something is going to go wrong.

Please share this ad on Facebook and Twitter to ensure as many Manitobans see it as possible. Due to election financing laws, if an early election is called, we will be forced to remove the ad for the duration of the campaign period.

Nurses continue to be the most trusted spokespeople in health, and we will not be silenced or intimidated by this government. When we work together, we are an incredible force in advocating for our patients, and for a strong public health care system.

Thank you for your continuing commitment to safe, quality patient care during these challenging times.


Darlene Jackson
Manitoba Nurses Union


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